Artem Shevtsov Conversion copywriting
I turn your business idea into product positioning, landing pages, launches, and marketing funnels that drive sign-ups, customers, and revenue.
02 / The approach
I focus on copy that drives action, not content that simply informs or sounds good. I look at the entire marketing funnel to make every message work toward a specific conversion goal—whether it’s a click, a lead, a sign-up, or a purchase.
I look beyond the copy to understand your product, customers, and market. This helps me connect what makes your product valuable with what actually motivates people to buy.
02.5 / Selected work
B2B SaaS projects: campaigns, onboarding, and activation.
03 / Services
Turn your existing traffic into more customers. I write landing pages that connect your offer with what your audience actually needs, turning clicks into leads, sign-ups, and sales.
Make every step of your funnel work toward conversion. From ads and landing pages to onboarding, email sequences, and reactivation campaigns, I connect your messaging into a consistent journey that moves people to action.
Bring your product to market with a compelling story and a clear reason to buy. I build the messaging from the ground up—from positioning and offers to landing pages, ads, and launch campaigns.
04 / Capabilities
05 / A clear distinction
Because I write copy that converts, not content that simply keeps your brand visible online.
06 / Industries
The more complex your product, the more valuable clear messaging becomes. I turn complicated offerings into compelling reasons to trust, choose, and buy.
Start a Conversation07 / Your challenges
Your ads bring traffic, but your landing pages fail to convert it. You need better messaging, stronger offers, and a consistent journey from the first click to the final conversion.
People try your product but don’t see enough value to stay or upgrade. You need onboarding and in-product messaging that helps users reach their first win and gives them a reason to pay.
Your existing leads and customers could be buying more. You need campaigns that reactivate inactive users, encourage upgrades, and generate more revenue from the audience you’ve already acquired.
Your audience doesn’t immediately understand why your product matters or why they should trust it. You need clear positioning, persuasive messaging, and credible arguments that make complex products easier to buy.
Designers, marketers, and product teams need messaging they can actually execute. You need someone who can turn research and strategy into cohesive campaign assets without endless revisions.
Your acquisition costs are rising, and simply increasing the budget isn’t solving the problem. You need stronger conversion performance across the funnel to make your existing marketing investment work harder.
08 / Working together
Whether you need a dedicated team member or extra hands for a specific project, I can fit into your workflow without making you change how your business operates.
09 / About & contact
My journey started with psychology in 2010. I became fascinated by how people think, perceive, and make decisions—exploring everything from behavioral psychology to Buddhist perspectives on attention and perception.
In 2016, I turned that curiosity into a career in marketing copywriting, starting with sales funnels and product launches. Since then, I’ve worked across industries, launched products, led marketing teams, and delivered countless freelance projects.
After all these years, one thing still fascinates me: understanding what makes people choose one thing over another.
Outside of marketing, I produce music, make beats, and rap. Creativity doesn’t stop when I close my laptop.
Have something interesting in mind? Let’s talk.
Start a Conversation